Eeach year Time select "the person or persons who most affected the news and our lives, for good or for ill".
The magazine said naming a collectivity rather than an individual reflected the way the internet was shifting the balance of power within the media through blogs, videos and social networks.
and also from the Time article:
It's a story about community and collaboration on a scale never seen before. It's about the cosmic compendium of knowledge Wikipedia and the million-channel people's network YouTube and the online metropolis MySpace. It's about the many wresting power from the few and helping one another for nothing and how that will not only change the world, but also change the way the world changes.
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